Insights & Leadership Notes

In leadership, growth, and transformation, ideas move faster than markets.

Here, I share reflections, strategies, and lessons learned from a career leading brands across borders and building organizations for the future.


Burnout Doesn’t Knock. It Sneaks In.
Giacomo Veraldi Giacomo Veraldi

Burnout Doesn’t Knock. It Sneaks In.

Burnout doesn't always look like exhaustion. It often hides behind performance, especially in high achievers. Leadership means protecting the fuel, not just driving the engine.

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Trust Is Not Given
Giacomo Veraldi Giacomo Veraldi

Trust Is Not Given

Trust isn’t a strategy, it’s a signal. The best teams don’t run on KPIs; they run on the quiet confidence that someone has their back, even when things get messy.

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The approach to the US Market
Giacomo Veraldi Giacomo Veraldi

The approach to the US Market

Entering the U.S. isn’t just a scale-up, it’s a strategic reset. Success comes not from assumptions, but from listening, adapting, and building trust with a new audience.

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Leadership and Management
Giacomo Veraldi Giacomo Veraldi

Leadership and Management

Leadership inspires; management organizes. The difference lies in how we show up, not just to guide performance, but to elevate potential.

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